Paris knows what they are doing, so they picked up Yoni Ettinger in late 2012. He will be tearing it up on the new conventional geometry trucks in 2013. Joey Pulsifer has a long history in skateboarding, and we are proud to be associated with him, and his brainchild, Paris. It's a solid product that works. Marketing aside, it all comes down to that in the end. Paris is now available on completes.